check presentation at https://brandcomblog.files.wordpress.com/2017/11/trendslabpresentation.pdf
Click on the link above to see a summary of the results of our TRENDSLAB workshop at ELISAVA. In this week we were able to identify signals, patterns, trends. With this information we were able to analyze the personas that were relevant and the drivers behind them. By the end of the week we could come up with some new ideas and insights that could be implemented in the business in order to continue innovating.